Changing parameters of communicatoin in business

You know that I've been studying an MBA? It has got me thinking on a whole load of stuff, things I sort of knew because I've been around, lived and worked in quite a few countries. It is good to see that what I have been thinking about, i.e. the dynamics of how businesses work based on the old scientific theories just don't work anymore. It ties in well to what I have been researching, globalisation of communication. In my book I have written mainly about the social networking space and how to take control of your identity, and of course a whole load of other stuff too. However I have not linked this into the business context....